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What's a mediologist? Someone who examines the uses of technology and human symbolic activity as a means of cultural transmission -- specifically but not exclusively -- through electronic media with the goal of understanding the impact on society. This includes the impact on business, politics, and social activity.

Media dominates our lives. It is always on. It is everywhere we turn. It's influence is nearly boundless. Businesses around the world rely on it to survive. Cultures around the world are shaped by it.

Here is where matters of media are examined in depth, both its impact on businesses and its impact on society. A mediologist can look at these conditions and ask, how can I leverage these conditions on behalf of my client's business objectives? A mediologist looks at this and wonders what are the effects of the deluge of content on the social fabric as a whole?

The Mediologist is a place where we reconcile the two.